Job description

As Monetisation Manager at Bayut & dubizzle, you will be responsible for driving revenue growth across user and customer funnels by identifying monetisation levers such as pricing, upselling, packaging, and conversion strategies. You will analyse funnel performance to spot drop-offs and opportunities, recommend and support implementation of A/B testing and CRO strategies, and create business cases and reports in collaboration with BI, Product, Sales, and Marketing teams. The role requires balancing commercial impact with user experience, acting as a key bridge between departments to ensure monetisation perspectives are embedded in product rollouts and strategic initiatives. You'll support high-impact monetisation projects including new pricing models, promotions, and tiered offerings while maintaining a data-driven, user-centric approach in a fast-paced digital environment.