
Salt
Product & Customer Experience Director
- Permanent
- Dubai, United Arab Emirates
- Experience 10 - 15 yrs
Job expiry date: 20/11/2026
Job overview
Date posted
06/10/2026
Location
Dubai, United Arab Emirates
Salary
AED 50,000 - 60,000 per month
Compensation
Comprehensive package + relocation
Experience
10 - 15 yrs
Seniority
Director
Qualification
Bachelors degree
Expiration date
20/11/2026
Job description
Several businesses sit inside this Dubai-based group, and each needs its products and customer experience to feel part of one consistent brand. Product portfolio strategy across all of them is yours to set, aligned to growth priorities and guided by market and customer insight. New ideas move through an innovation pipeline with stage-gate discipline from concept to launch, while existing offerings are evolved or retired as performance demands. Customer experience carries equal weight, covering every touchpoint, whether physical, digital or service. Mapping the end-to-end customer experience, building segmentation and personas, and setting brand experience standards all fall under this remit, as does translating that thinking into apps, websites, UX and UI. Commercially, the position bridges product, marketing, sales and operations, with business cases that link investment to clear commercial outcomes. Executive leadership and portfolio company stakeholders will look to you to represent product and CX priorities and the voice of the customer. A product and CX team needs building and leading as well. Significant senior leadership experience in an FMCG or consumer-facing environment is expected, along with comfort working inside a holding company or multi-business-unit structure. Fluent English is required, and Arabic and GCC experience are a plus.
Required skills
Key responsibilities
- Own the product portfolio strategy across the group's businesses, aligned to growth priorities
- Lead the innovation pipeline to identify, prioritise and bring new products and offerings to market
- Assess portfolio performance and evolve or retire offerings based on market and customer insight
- Apply stage-gate discipline to guide products from concept through to launch
- Build and maintain product roadmaps that turn strategy into a clear, sequenced plan
- Define end-to-end CX strategy across physical, digital and service touchpoints
- Map the customer experience end to end, removing friction and finding ways to differentiate
- Set standards and frameworks for brand experience across every customer-facing function and business
- Develop customer segmentation and personas that shape product, experience and marketing decisions
- Translate product and CX thinking into digital products and services, including apps, websites, UX and UI
- Connect product, marketing, sales and operations into one joined-up customer proposition
- Prepare business cases for product and experience investment with a clear line to commercial outcomes
- Represent product and CX priorities to executive leadership and portfolio company stakeholders
- Work with marketing, digital, studio, IT and developers to bring initiatives to life
- Recruit and lead a high-performing team across product and CX disciplines
- Partner with portfolio leaders to embed shared standards while respecting different business models
- Champion the voice of the customer at the senior leadership table
- Report on product and CX performance through an executive dashboard
Experience & skills
- Bring significant senior leadership experience in an FMCG or consumer-facing environment, with exposure to product and brand management and portfolio strategy
- Demonstrate a proven track record managing product lifecycles from innovation and launch through to portfolio optimisation
- Show experience building or elevating a CX function across retail, digital and service touchpoints
- Operate comfortably inside a holding company or multi-business-unit structure
- Collaborate within task forces and cross-functional project teams
- Hold a Bachelor's degree in a relevant discipline, with postgraduate or professional qualifications desirable
- Communicate fluently in English
- Offer Arabic and regional GCC experience (a plus)