Visa
Senior Director, Commercialization & Go-To-Market, Visa Government Solutions
- Permanent
- Dubai, United Arab Emirates
- Experience 15 - 20 yrs
- Urgent
Job expiry date: 12/01/2026
Job overview
Date posted
28/11/2025
Location
Dubai, United Arab Emirates
Salary
AED 60,000 - 100,000 per month
Compensation
Comprehensive package + relocation
Experience
15 - 20 yrs
Seniority
VP/Executive
Qualification
Bachelors degree
Expiration date
12/01/2026
Job description
The Senior Director, Commercialization & Go-To-Market for Visa Government Solutions (VGS) provides visionary leadership and drives the end-to-end commercialization of Visa’s government-focused products and solutions. The role develops and executes multi-year GTM strategies, growth verticals, market archetypes, and use-case-based solution propositions, including pricing frameworks and deal structures aligned to economics and value delivery. It partners with the Global VGS Center of Excellence and regional Sales, Product, Government Affairs, and Client Success teams to adapt Visa products to unique government use cases and regional regulatory, functional, and commercial requirements. It leads partnership and ecosystem development with GovTech providers, system integrators, and strategic alliances while managing the Regional Solution team. The position owns revenue realization from signed deals, tracking performance, unblocking operational or commercial obstacles, and running structured review cycles (90/180 days) to refine GTM, pricing, and product fit. The role influences executive leadership globally and regionally, contributes to FY30 goals, and ensures alignment across contracting, onboarding, delivery, events, training, and go-to-market enablement across pre- and post-sales environments.
Required skills
Key responsibilities
- Develop and implement a comprehensive, multi-year VGS GTM strategy to achieve revenue objectives
- Create and prioritize new growth verticals including postal networks, health departments, and GovTech platforms
- Define market archetypes and use-case-based solution propositions with ecosystem partners
- Build and maintain strategic pricing frameworks and deal structures aligned with segment economics
- Evaluate and recommend updates to Visa operating system rules and policies to ensure competitiveness
- Ensure alignment with regional and market Government Affairs and compliance with PPLC policy
- Lead adaptation of Visa solutions for regional government-specific requirements
- Partner with global and regional product teams to influence product roadmap priorities
- Track emerging GovTech trends and link them with Visa capabilities to drive innovation
- Manage regional partnerships and cultivate relationships with GovTech providers and system integrators
- Execute global partnerships within the region while customizing for local needs
- Own revenue realization for signed deals by tracking performance, resolving blockers, and driving delivery
- Coordinate with Visa Direct, Visa Commercial Payments, Client Success, and VCA to support VGS execution
- Execute regional go-to-market initiatives including localized sales plays, events, training, and onboarding
- Implement structured review cycles to assess deal performance, customer feedback, and competitive shifts
- Feed performance insights into GTM and pricing updates to improve product-market fit
- Lead and manage the Regional Solutions team with strong focus on long-term strategic impact
Experience & skills
- Proven track record in B2B product commercialization and GTM strategy, ideally in software-centric or government-facing solutions
- Strong strategy development and commercial mindset with experience in pricing strategy, deal structuring, and revenue responsibility
- Ability to lead in a matrixed organization and influence senior stakeholders
- Hands-on experience launching products via direct and indirect channels
- Excellent communication skills with comfort engaging C-suite executives and operational teams
- Experience managing solution design for complex client segments
- Familiarity with GovTech and/or payments ecosystem and government procurement processes is a plus
- Demonstrated experience managing multiple teams or verticals with long-term strategic planning responsibility
- Experience influencing and collaborating with executive leadership
- Minimum 15 years of experience focused on strategy, business development, and commercialization
