Job description

The Digital Marketing Executive supports the execution of paid digital campaigns across META, TikTok, Snapchat, Google Ads (Paid Search and Display), and other digital channels for VOX Cinemas, Global Snow, and L&E brands across multiple regions. Responsibilities include setting up, monitoring, and optimizing paid campaigns; aligning digital activity with movie launches, new packages, and promotional campaigns; coordinating timely delivery of digital assets (banners, videos, ad copies) with internal teams; continuously monitoring performance and recommending optimizations based on real-time data; assisting with pixel implementation, event tracking, and conversion tracking; helping manage Google Ads through keyword research, bid adjustments, and performance monitoring; preparing weekly and monthly performance reports to assess effectiveness; and coordinating with creative teams to ensure ad creatives meet platform requirements.