Job description

The Social Media Executive role based in Dubai, UAE is responsible for managing and growing the brand’s digital presence across multiple social media platforms within the fashion and lifestyle space. The position involves creating engaging content, managing online communities, and executing social media strategies to increase brand awareness and audience engagement. The Social Media Executive handles daily platform management, content scheduling, and audience interaction while maintaining consistent brand voice and visual identity. The role also includes collaborating with marketing and design teams to produce creative content, supporting campaign execution, and leveraging trends to enhance content strategies. Additionally, the position involves monitoring performance metrics, analyzing engagement data, and preparing reports to optimize campaign effectiveness. The Social Media Executive supports influencer collaborations, builds relationships with content creators, and encourages user-generated content to strengthen brand presence. The role requires creativity, strong communication skills, and a passion for fashion and lifestyle marketing.