Job description

The Head of Affluent Benefits CEMEA, Director (Job #: REF071712W; Location: Dubai, United Arab Emirates; Job Type: Full-time; Date: Oct 01, 2025) provides strategic oversight for the development and execution of the Affluent Benefits Strategy across CEMEA, ensuring effective tactical delivery of key initiatives aligned with Visa’s Affluent Strategy. The role collaborates with sub-regional teams to align CVP development and benefit offerings with market needs, holds ownership and accountability for the management and performance of Visa’s core affluent benefits across CEMEA, and sets up an ongoing reevaluation process to keep benefits competitive and relevant. It oversees end-to-end management and enhancement of core affluent benefits—including concierge services, insurance benefits (with broker and insurer management), car rental partnerships, hotel booking platforms, meet & greet services, dining propositions, and other offerings—and leads the creation of new core benefits aligned with sub-regional requirements and the Visa CEMEA Affluent Strategy. The position works with global teams to leverage and adapt regional content for CEMEA activation, develops add-on resale packages for issuers and fintech partners, and designs and implements streamlined go-to-market approaches at market or issuer level. It partners with internal cross-functional teams (Sub-Region Product, Visa Global Product, Marketing, XB and other teams), fosters strategic partnerships with external vendors, service providers and benefit partners, and ensures all benefits are delivered to the highest operational and service standards consistent with Visa’s brand promise. This is a hybrid role with expectations for days in office confirmed by the Hiring Manager.