Key responsibilities

• Engage healthcare professionals (HCPs) to promote knowledge of rare disease medicines, their benefits, efficacy, safety profiles, and approved treatment protocols using science-driven, balanced messaging
• Proactively identify new patients and patients on therapy targets to generate clinical demand for the rare disease portfolio
• Achieve or exceed sales objectives within the assigned region, ensuring accurate tracking and timely reporting of sales activities
• Demonstrate deep clinical, technical, and scientific knowledge in relevant disease states and product mechanisms of action
• Develop and implement market development strategies, tactics, and action plans to improve patient identification and diagnosis within the territory
• Increase disease awareness among key target groups through targeted initiatives and educational programs
• Identify and establish a network of key opinion leaders (KOLs) within the territory to support product adoption and advocacy
• Liaise with cross-functional teams including medical, marketing, market access, and diagnostic departments to develop long-term relationships with KOLs, HCP accounts, and other external stakeholders
• Organize workshops and educational events to facilitate knowledge sharing among relevant HCPs
• Collaborate with Sales Manager and Franchise Manager to develop and implement strategies to meet promotional objectives
• Manage allocated budgets effectively to support campaigns and activities
• Share insights and information to strengthen brand positioning, promotional efforts, and patient access to treatment
• Ensure rare disease products are optimally utilized in line with national and local guidelines and product licenses
• Demonstrate adherence to business ethics, company values, and compliance with the Code of Conduct and marketing procedures
• Perform other duties within the scope of the role as assigned by the Line Manager