
du
Digital Care Director
- Permanent
- Dubai, United Arab Emirates
- Experience 10 - 15 yrs
Job expiry date: 21/10/2026
Job overview
Date posted
06/09/2026
Location
Dubai, United Arab Emirates
Salary
Undisclosed
Compensation
Comprehensive package + relocation
Experience
10 - 15 yrs
Seniority
Director
Qualification
Bachelors degree
Expiration date
21/10/2026
Job description
Customer experience at du increasingly happens through screens rather than call centers, and this Digital Care Director role exists to make sure that shift keeps paying off for the business. You set the strategy for Digital Care, both short and long term, aligned with the wider organization's direction, then translate that into new customer access channels built on effective technology infrastructure. Relationships with other departments get formalized through service level agreements, keeping resolution of customer requests and complaints efficient across the board. Best digital practices, KPIs, and performance targets all fall under your direction, informed by customer behavior reports and marketing analyses that shape the mobile app and self-care improvement roadmap. NPS, customer satisfaction, and Voice of the Customer programs need defining and implementing too, giving the business an ongoing way to measure customer experience. Day to day operations of the digital care function sit with you, covering everything from new technology deployment to staff training and problem resolution capability. Employee engagement, recognition, and performance management round out the people side of the role, alongside appraising and developing the wider team. Budget planning, monitoring, and control complete the picture, keeping the department accountable alongside its customer facing goals.
Required skills
Key responsibilities
- Develop the short and long term strategy for Digital Care, aligned to overall organization strategy
- Create new customer access channels built on effective technology infrastructure
- Establish sound relationships with other departments, including service level agreements for efficient complaint resolution
- Drive development and implementation of best digital practices, with KPIs set and tracked
- Review customer behavior reports and marketing analyses to identify improvements to the mobile app and self-care platforms
- Achieve target productivity and quality indicators, measuring performance against set objectives
- Provide daily, weekly, and monthly reports on digital care operations to management
- Define methodologies to measure NPS, customer satisfaction, and Voice of the Customer programs
- Oversee day-to-day operations of the digital care function to meet company and customer expectations
- Deploy new technologies and self-care channels to maximize operational efficiency
- Lead employee engagement and recognition initiatives to drive performance
- Manage, motivate, and appraise staff to maintain a high level of operation
- Control the department budget through effective planning and monitoring
Experience & skills
- Be a UAE National with a Family Book (mandatory eligibility requirement for this role)
- Hold a bachelor's or master's degree in Business Management, or distinguished experience with further training in customer experience or customer relationship management
- Bring a minimum of 10 years of management responsibility
- Show extensive experience in telecommunications, BPOs or contact centres, customer experience management, and omni-channel service delivery
- Carry sound knowledge of digital care and self-care platform management
- Demonstrate sound knowledge of customer satisfaction management and NPS programs
- Manage experience working with BPOs directly
- Speak fluent English, with Arabic fluency considered a plus