
Etihad Airways
Regional General Manager, APAC Sales
- Permanent
- Abu Dhabi, United Arab Emirates
- Experience 5 - 10 yrs
- Urgent
Job expiry date: 09/11/2026
Job overview
Date posted
25/09/2026
Location
Abu Dhabi, United Arab Emirates
Salary
AED 40,000 - 50,000 per month
Compensation
Comprehensive package
Experience
5 - 10 yrs
Seniority
Manager
Qualification
Bachelors degree
Expiration date
09/11/2026
Job description
Etihad Airways' sales performance across Asia Pacific rests on this Regional General Manager, a senior post open only to UAE Nationals. Although the vacancy sits within the Revenue & Commercial Division in Abu Dhabi, the successful candidate relocates to the APAC region, most likely Singapore, Thailand or Malaysia, with full relocation support. Short and long-term sales plans for the region are defined, executed and monitored here, aligned with Etihad's overall strategy and commercial investments budget. An international sales force spread across multiple countries reports into you, and resource deployment, channel strategy and customer interactions are prioritised through data led, insight driven performance management. Sales reports and business intelligence get reviewed constantly so risks surface early and corrective actions follow. Regional processes are standardised and sales guidelines cascaded so customers and intermediaries see a consistent approach in every market. Dealing instruments, schemes, objectives and targets also pass through you for approval. Much of the value comes from relationships, building a trusted network among influential decision makers in customers, stakeholders and industry bodies. Expect to bring 8 to 10 years in the aviation industry, with at least 5 in a senior role managing diverse teams across countries.
Required skills
Key responsibilities
- Define, execute and monitor short and long-term sales plans aligned with Etihad's overall strategy
- Lead strategic initiatives to meet sales targets according to plan, schedule and commercial investments budget
- Direct and prioritise selling activities across the region, including resource deployment, channel strategy and customer interactions
- Champion continuous improvement and standardisation of all aligned regional processes
- Monitor the cascading of sales guidelines across markets for a consistent approach to customers and intermediaries
- Implement new sales techniques and allocate resources across the region to increase local revenue and profitability
- Escalate major risks and issues affecting sales results to the senior team and stakeholders, with proposed solutions
- Coach direct reports and the managerial team through formal and informal feedback
- Review sales reports and business intelligence to identify potential risks early and adopt corrective actions
- Approve dealing instruments, schemes, objectives and targets to recognise and reward sales performance
- Cultivate a trusted network among influential decision makers in customers, stakeholders and industry bodies
- Set and communicate the wider vision for the regional teams
Experience & skills
- Hold UAE nationality
- Possess a Bachelor's degree or above in Business, or relevant Commercial & analytical work experience
- Bring 8 to 10 years' experience in the aviation industry, including at least 5 years in a senior role
- Manage relationships confidently at a senior level
- Lead diverse teams across multiple countries
- Deliver consistently against business goals, driving profitability and revenue achievement
- Relocate to the APAC region, in particular Singapore, Thailand or Malaysia
- Apply a data first approach to sales performance management