Job description

The Building Segment Sales Lead – Projects is responsible for driving sales performance and strategic growth within ABB’s Building Segment, focusing on electrical distribution and management technologies including low-voltage and medium-voltage electrical components, switchgear, digital devices, enclosures, and circuit breakers. The role ensures achievement of annual sales targets and year-on-year growth by developing and executing segment-level sales strategies aligned with market trends, customer requirements, and long-term organizational objectives. The position leads and develops a country-level Building Segment sales team, setting objectives, conducting performance reviews, identifying training needs, and supporting continuous professional development to maximize team effectiveness. It also involves strengthening the local channel ecosystem by developing panel builders across the Kingdom and enhancing their technical and commercial capabilities through structured programs and tools. The role maintains and expands the customer base by managing relationships with EPC contractors, consultants, and strategic end users, ensuring sustained business growth and opportunity creation. It requires robust pipeline management and accurate forecasting using Salesforce CRM to ensure visibility of sales opportunities, pipeline health, and revenue predictability. The role combines strong technical knowledge of ABB low-voltage switchgear solutions with commercial expertise to articulate value propositions and support complex B2B project sales cycles. The position requires close collaboration across stakeholders, leadership of sales execution plans, and responsibility for delivering performance outcomes in a competitive industrial electrification market focused on improving energy efficiency, reliability, and sustainability.