Qiddiya Investment Company
Executive Director - Branding & Marketing
- Permanent
- Riyadh, Saudi Arabia
- Experience 15 - 20 yrs
- Urgent
Job expiry date: 27/10/2025
Job overview
Date posted
12/09/2025
Location
Riyadh, Saudi Arabia
Salary
SAR 60,000 - 100,000 per month
Compensation
Comprehensive package + relocation
Experience
15 - 20 yrs
Seniority
VP/Executive
Qualification
Bachelors degree
Expiration date
27/10/2025
Job description
Qiddiya Investment Company is seeking an innovative and strategic Executive Director - Branding & Marketing to lead its branding and marketing efforts. This role is responsible for shaping the narrative of Qiddiya as a premier destination for entertainment and leisure. The Executive Director will oversee branding, advertising, digital marketing, PR, and community engagement, while leading a marketing team to position Qiddiya at the forefront of the entertainment and tourism industry.
Required skills
branding strategy
marketing strategy
brand identity development
advertising
digital marketing
social media marketing
content marketing
search engine optimization
public relations
community engagement
market research
data-driven marketing
campaign management
stakeholder management
team leadership
brand storytelling
customer engagement
marketing analytics
agency collaboration
Key responsibilities
- Develop and execute a comprehensive branding and marketing strategy aligned with Qiddiya's vision and objectives.
- Lead the creation and evolution of Qiddiya’s brand identity, ensuring consistency across all channels.
- Oversee marketing campaigns that enhance awareness and drive engagement.
- Manage and optimize digital marketing initiatives including social media, content marketing, and SEO.
- Collaborate with internal teams and external agencies to produce high-quality marketing materials.
- Conduct market research and analyze industry trends to inform strategy.
- Build strong relationships with stakeholders, including media, partners, and community organizations.
- Provide leadership and mentorship to the marketing team, fostering creativity, collaboration, and excellence.
Experience & skills
- Bachelor's degree in Marketing, Business Administration, or related field (Master's preferred).
- 15+ years of experience in branding and marketing, with at least 7 years in a leadership role.
- Proven success in developing branding and marketing strategies within entertainment, tourism, or related sectors.
- Strong analytical skills with experience in data-driven marketing strategies.
- Exceptional leadership and team management abilities.
- Excellent communication, presentation, and interpersonal skills.
- Creative mindset with expertise in brand storytelling and customer engagement.
- Familiarity with digital marketing tools, trends, and best practices.
