Key responsibilities

• Maximize sales productivity by driving KPIs including Sales per Square Foot, ATV, Conversion Rate, and Upselling.
• Analyze store P&L performance and implement corrective actions.
• Deploy sales budgets and manage controllable operating costs within guidelines.
• Guide showroom managers in staff deployment and productivity management.
• Monitor rosters, leaves, and rotations for efficiency.
• Support replenishment planning and stock allocator execution.
• Drive brand performance across showrooms.
• Propose frontline incentive schemes to boost sales.
• Ensure customer centricity and exceed service level expectations.
• Implement DSES Service Standards and manage escalations.
• Ensure adherence to VM standards and SOP compliance.
• Manage backend retail administration, data capture, and e-receipts targets.
• Coordinate repairs, maintenance, and facility management with corporate teams.
• Develop and motivate high-performing retail teams through coaching and training.
• Plan annual training calendars with HRBP and L&D teams.
• Conduct performance reviews, mentoring, and succession planning.
• Provide market intelligence on competition and expansion opportunities.
• Coordinate with brand managers on brand strategies.
• Control inventory, manage audits, and prevent pilferage.
• Oversee seasonal and promotional campaigns with marketing and brand managers.
• Plan and execute new store openings, closures, and retail projects within Capex budgets.