Job description

Regional sales teams across the Middle East and Africa are the main partners for this Qualys Field Marketing Manager in Dubai, and the job is to build pipeline that turns into revenue. Integrated marketing plans focus heavily on new business, with upsell growth in existing accounts alongside. Programmes cover field thought leadership, executive events, tradeshows, industry associations, roundtables, partner conferences and virtual events. Account Based Marketing (ABM) is a strategic priority, from setting regional priorities to rolling out campaigns and reading the results. Behind each event sit landing pages, registration forms, target lists and pre- and post-event communications, with leads tagged correctly for ROI tracking. Salesforce records, event calendars, costs and purchase orders all need to stay current, working with legal and procurement on contracts. Sales leadership meetings, sales calls and QBRs are part of the rhythm. Candidates need 6 to 8 years of experience, a Bachelor's in marketing or communications, B2B software or cybersecurity marketing background, Salesforce, ABM and marketing automation skills, and fluent Arabic and English, with French an advantage.