Job description

The Franchise Head – Oncology (OBU) at AstraZeneca Saudi Arabia is responsible for leading the marketing & sales of the specified oncology disease area to support company objectives, within a science-led, patient-focused biopharmaceutical environment focused on discovery, development, and commercialization of prescription medicines. The role involves developing and implementing strategies to transform and shape treatment pathways in oncology, while leading a team of sales and marketing managers to ensure brand business objectives attainment and identifying opportunities, issues, and performance gaps. The position requires leadership of commercial strategy for specified products, defining brand priorities through cross functional brand plan processes aligned with company alliance and SOP, and ensuring effective workflow across functions to match market dynamics with a focus on market access opportunities. Responsibilities include guaranteeing effective product communication, promotional support, and marketing plan implementation to achieve sales objectives, margins, and profits, alongside conducting comprehensive market analysis including scenarios, trends, and competitor evaluation, and monitoring quantitative and qualitative product perception. The role drives innovation and digitalization across marketing channels, implements innovative approaches, and maintains and develops relationships with Key Opinion Leaders (KOLs) and Healthcare Organizations (HCOs) while aligning with global and international projects and guidance. The position operates within a transforming Saudi healthcare ecosystem aligned with Vision 2030, requiring expertise in oncology specialty sales, brand lifecycle management, omnichannel engagement, portfolio expansion, growth planning, and cross-functional collaboration across commercial, marketing, and access functions.