Job description

The Industrial & Functional AI Decision Science Consultant at Accenture is a full-time, mid-level role within the AI Decision Science team based in Dubai. Accenture is a global professional services company delivering Strategy & Consulting, Technology, Operations, Industry X, and Accenture Song services across more than 120 countries. This role focuses on applying advanced analytics, artificial intelligence, and machine learning to solve marketing, customer experience, and business transformation challenges. The consultant blends deep technical expertise with marketing strategy, enabling organizations to leverage data-driven insights and AI-powered solutions to improve personalization, customer engagement, targeting, and return on investment. The role involves designing and implementing AI and ML models such as churn prediction, lead scoring, recommendation engines, NLP-based sentiment analysis, customer lifetime value modeling, and dynamic pricing. The consultant works with structured and unstructured data, integrates marketing technology platforms such as CRM, CDP, and marketing automation tools, and deploys solutions using cloud ecosystems including Azure, AWS, and GCP. The position also explores Agentic AI frameworks, conversational AI, AI bots, and prompt engineering to enable autonomous decision-making, adaptive personalization, and workflow orchestration. The consultant delivers marketing analytics including attribution modeling, customer journey analysis, campaign effectiveness measurement, dashboards, and visualizations using Power BI and Tableau, while acting as a trusted advisor to senior marketing and business stakeholders and leading workshops on AI in marketing, generative AI, and predictive modeling.