Job description

The Senior Vice President, Head of Product - Unsecured Lending, Retail Banking at RAKBANK reports to the Head of Retail Lending, Personal Banking and acts as the product leader and P&L owner for personal loans, including microfinance and advance against salary, for both expatriate and national customer segments. The role is responsible for defining and owning the long-term strategy and roadmap for unsecured lending within the retail banking division. It is a high-impact leadership position focused on driving digital transformation through automation, analytics, and the design of seamless loan journeys. The incumbent will be accountable for optimizing pricing, credit limits, and pre-approved offers to ensure a profitable unsecured lending portfolio while balancing risk and customer experience. The position involves enhancing funnel performance by monitoring approval rates and conversion metrics, as well as improving portfolio performance through data-driven testing and establishing strategic partnerships. The SVP will deliver transparent, customer-friendly lending journeys across all channels, enhance retention and cross-sell through segmentation and personalized campaigns, and embed Net Promoter Score (NPS) as a core measure for customer satisfaction. This role also ensures full compliance with UAE Central Bank regulations and internal governance standards, including RCSA and audit processes, while mitigating emerging risks. It requires building and leading a high-performing team skilled in lending, analytics, and risk, fostering innovation, and ensuring commercial focus across cross-functional squads.