
Qualys
Field Marketing Manager, Middle East and Africa
- Permanent
- Dubai, United Arab Emirates
- Experience 5 - 10 yrs
Job expiry date: 24/11/2026
Job overview
Date posted
10/10/2026
Location
Dubai, United Arab Emirates
Salary
AED 20,000 - 30,000 per month
Compensation
Comprehensive package
Experience
5 - 10 yrs
Seniority
Manager
Qualification
Bachelors degree
Expiration date
24/11/2026
Job description
Pipeline across the Middle East and Africa is the measure for this Dubai position, with the focus on new business and growth in existing Qualys accounts. Regional Sales Leaders are your closest partners, and the marketing plans you build together need to match what their markets and accounts need right now. Programs cover field thought leadership, executive programs, tradeshows, industry associations, roundtables, partner conferences and virtual events. Account Based Marketing (ABM) is a priority, from setting strategy for the regional sales teams to rolling out campaigns and reading the results. Behind every event sit landing pages, registration forms, target lists and pre- and post-event communications, all tagged correctly in Salesforce for ROI tracking. Contracts and purchase orders go through legal and procurement, and event costs and documentation are kept current. Sales leadership meetings, sales calls and QBRs are part of the rhythm too. Arabic and English are essential, French is a bonus, and travel should be expected. Six to eight years of experience, ideally in B2B software and cybersecurity marketing with channel partners, fits best.
Required skills
Key responsibilities
- Develop marketing plans and campaigns with Regional Sales Leaders tailored to their markets and accounts
- Execute targeted marketing programmes that drive new business and upsell pipeline with measurable ROI
- Run field thought leadership initiatives, executive programmes, tradeshows, roundtables, partner conferences and virtual events
- Set ABM strategy priorities for regional sales teams and manage campaign rollout and analysis
- Coordinate with sales teams to communicate and amplify campaigns and field programmes
- Attend sales leadership meetings, sales calls and QBRs to keep marketing aligned with sales priorities
- Build program assets, landing pages, registration forms, target lists and pre- and post-event communications
- Tag leads correctly to campaigns in Salesforce and complete list uploads for ROI tracking
- Maintain the external event calendar and keep event documentation, purchase orders and costs current in Salesforce
- Work with legal and procurement on contracts and purchase orders for regional activities
- Report on marketing performance through dashboards and KPIs and present recommendations to stakeholders
Experience & skills
- Hold a bachelor's degree in marketing or communications
- Bring 6 to 8 years of marketing experience
- Offer experience in B2B software and cybersecurity marketing and with channel partners, which is highly preferred
- Use Salesforce, ABM and marketing automation tools confidently
- Manage multiple projects and campaigns at the same time
- Present data and recommendations clearly to audiences from C-level to practitioners
- Speak Arabic and English fluently, with French as an advantage
- Travel across the region as required