Job description

The Senior Director, Sales & Distribution is a pivotal executive role responsible for orchestrating the overall sales strategy and distribution network for a leading telecom operator in Oman. The role focuses on driving subscriber growth, maximizing ARPU, enhancing market penetration, and optimizing a multi-channel distribution model including retail, digital, direct, and indirect sales. The director will develop aggressive sales strategies for all customer segments including consumer, enterprise, and SME. Key responsibilities include overseeing the launch and adoption of new telecom technologies such as 5G, FTTH, IoT, and ICT solutions; optimizing CRM, automation, and analytics tools to drive performance; managing large, high-performing sales teams; and ensuring exceptional customer experience and churn reduction. A strong focus on digital sales transformation, channel partner ecosystem development, and data-driven decision-making is essential to succeed in this leadership role.