SEO Content Manager
by Property Finder in Real Estate Development & Property Management
The SEO Content Manager at Property Finder is responsible for owning and executing the SEO-driven content strategy across multiple markets to strengthen organic search presence and guide property seekers throughout their journey. The role focuses on planning, producing, optimizing, and measuring high-quality, search-optimized content including guides, community content, insights, long-form articles, landing pages, and data-driven content. Reporting to the PLG Director, the position combines editorial leadership, SEO expertise, and operational management to ensure content meets SEO best practices, quality standards, and user intent requirements. The role oversees editorial operations, content calendars, guidelines, and performance tracking while collaborating closely with writers, editors, designers, SEO specialists, product teams, UX, brand, PR, data, research, and technical SEO teams. Responsibilities also include applying E-E-A-T principles, schema markup, content scalability, experimentation with new formats, monitoring Google algorithm updates, leveraging analytics tools such as Google Search Console, Google Analytics, Semrush, and Ahrefs, and driving continuous organic growth through data insights, audits, optimization, and innovation within a high-traffic real estate technology platform.